Our story
At Champ’s, we believe dog treats should be as healthy and trustworthy as the food we eat ourselves. That means real meat, clean ingredients, and targeted nutrition—without the premium price.
When we couldn’t find dog treats that met our standards, we created our own.
Champ’s soft, protein-packed bites are made in the USA with real meat as the first ingredient—never corn, wheat, or soy. Each recipe delivers at least 25% protein and just 2% fat to support strong muscles, healthy joints, and shiny coats, all at a price that makes daily treating doable.
With formulas tailored to meet dogs' unique needs, Champ’s makes it easy to treat with purpose. And, as one of the first dog treat brands to feature a full Nutrition Facts panel on every bag, we’re proud to show you exactly what’s inside.
From puppy training to everyday rewards, Champ’s delivers high-quality ingredients, bold flavor, and honest value.
Healthy treats for happy dogs. That’s our promise.
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Made in USA
Proudly made in the USA, Champ’s treats are packed with premium ingredients and tail-wagging taste.
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Support Benefits
Every recipe features at least 25% real protein, just 2% fat, and key nutrients to support essential health needs like strong muscles, healthy joints, and a shiny coat—so you can find the right treat for your pup.
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Tasty Soft-Chew
No corn, wheat, or soy—just wholesome, soft-chew treats that break apart easily for dogs of all sizes.
We believe...
…you deserve to know exactly what you’re giving your dog. That’s why every Champ’s bag features a simple, honest Nutrition Facts panel—so you can feel good about every treat, every time.
But we’re more than just great treats...
...we’re here to make pet nutrition simple, fun, and accessible for all. And who better to lead the way than Champ himself? As the voice of our brand (and a dog himself, of course!), Champ helps pet parents make smarter choices about the treats they serve the dogs they love.